Big Brother Naija has returned for its landmark 10th season, themed “10/10,” unveiling 29 contestants during a thrilling launch night that introduced bold new gameplay mechanics and high-stakes competition.
This year, the reality show has ditched the traditional fixed jackpot format. Instead, housemates will have to earn their share of the ₦150 million grand prize through weekly tasks, making every challenge a vital step toward victory. The rewards also include an SUV and various sponsored packages, but nothing comes automatically — the hustle is now part of the game.
Meet the Housemates:
Female Contestants:
•Zita
•Doris
•Isabella
•Imisi
•Sabrina
•Ibifubara
•Ayomide
•Thelma Lawson
•Joanna
•Gigi Jasmine
•Tracy
•Big Soso
•Ivatar
•Sultana
•Dede
Male Contestants:
•Mensan
•Denari
•Kayikunmi
•Otega
•Kuture
•Koyin
•Jason Jae
•Victory
•Rooboy
•Kaybobo
•Faith
•Kola
•Bright Morgan
•Danboskid
One of the biggest twists this season is the introduction of “Work for Your Money,” a rule that makes housemates compete to grow the prize pot instead of waiting to win it at the finale. This shift adds pressure and urgency to the game from the very first week.
Another notable update is the new competition structure: the “A HoH Challenger” contest will now be held every Monday, offering winners rewards and possible game-changing power. Meanwhile, the traditional Head of House challenge has been moved to Sundays, ensuring that the week ends on a high-stakes note.
With a luxurious new house that boasts the largest wardrobe in BBNaija history, the stage is set for drama, alliances, betrayals, and unforgettable entertainment.
As the housemates settle in and begin the race for the crown, fans can expect a season full of suspense, flair, and fierce competition.
