Greenpeace activists escalated protests against Amazon founder Jeff Bezos’ upcoming Venetian wedding to Lauren Sánchez, staging a dramatic demonstration in St. Mark’s Square on Monday. The environmental group deployed a massive banner featuring a mocking image of Bezos laughing alongside the text:
“If you can rent Venice for your wedding, you can pay more tax.”
The action—coordinated between Greenpeace Italy and UK-based “Everyone Hates Elon”—saw police checking protesters’ identification before they dispersed. “The problem isn’t the wedding, it’s the system allowing billionaires to treat cities as private playgrounds,” protest leader Simona Abbate told Reuters.
Bezos’ $34M Wedding Sparks “Over-Tourism” Backlash
The three-day celebration, expected June 26-28, has drawn fury from Venetian residents who see it as emblematic of the city’s hyper-gentrification crisis. Despite promises of a €1 million donation to Venice’s lagoon research consortium Corila, critics note the event’s estimated €20-30 million budget could instead fund affordable housing and public services for locals.
Earlier protests saw anti-Bezos banners hung from the Rialto Bridge and St. Mark’s bell tower, with activists threatening canal blockades against the 200-guest affair—reportedly including Ivanka Trump and Jared Kushner.
Meanwhile, Venice Mayor Luigi Brugnaro and Veneto Governor Luca Zaia have staunchly supported the nuptials, arguing the influx of high-net-worth guests will boost gondola operators, luxury hotels, and local artisans.
However, census data shows Venice’s resident population has plummeted below 50,000—down from 175,000 in 1951—as short-term rentals and mass tourism reshape the UNESCO World Heritage site. The Bezos controversy follows years of tensions over cruise ship bans and day-tripper taxes, with protesters demanding solutions beyond billionaire philanthropy.
Why It Matters
With the wedding venues still undisclosed, environmentalists warn the event’s carbon footprint—from private jet arrivals to diesel-powered water taxis—contradicts Bezos’ $10 billion Earth Fund climate pledge.
The timing coincides with peak acqua alta flood risks, highlighting Venice’s climate vulnerabilities even as it hosts a fossil fuel magnate’s extravaganza. As police increase canal zone security, the showdown epitomizes global debates about wealth inequality, tax avoidance, and sustainable tourism in endangered cultural capitals.