Donald Trump’s latest venture, a meme coin called $TRUMP, has already rocked the digital currency world. Launched on January 17, the coin surged by an astonishing 236% in just 24 hours, pushing its market cap over $14 billion, now valued at $69.79 per coin. The $TRUMP coin, spearheaded by CIC Digital LLC, an affiliate of Trump’s organization, was introduced as part of Trump’s branding strategy.
A Viral Success with Major Exchanges
The $TRUMP coin’s swift adoption is undeniably impressive. It quickly made its way to top exchanges like Binance and OKX, with trading volumes rising. The coin’s viral appeal, largely tied to Trump’s political brand, has increased its meteoric rise. As political analyst Rachel Maddox put it, “It’s not just a coin; it’s a statement.” The coin’s logo, featuring the words “Fight Fight Fight,” has further entrenched its popularity. However, the creators insist that $TRUMP is not an investment opportunity, even as seasoned crypto investors eye its swift growth.

Concerns Over Timing
Despite the excitement, some persons are quick to call out the glaring issues surrounding the launch. YouTuber Coffeezilla branded the move “historic in its stupidity,” while crypto venture capitalist Nick Tomaino slammed the coin as “predatory,” citing CIC Digital’s 80% ownership of the tokens. The timing of the launch, just days before Trump’s second presidential inauguration, has raised serious ethical concerns. They argue that Trump’s potential personal gain from this venture could undermine his presidential duties. “Trump is leveraging his political influence to create a speculative financial instrument,” said Ben Meiselas, co-founder of Meidas Touch. The potential for market manipulation due to centralized control over the coin is also alarming.
Will the Coin Remain a Boon or a Bust?
Some remain optimistic that the Trump administration will promote a more crypto-friendly environment, though others caution that speculative booms often end in losses for late investors. Blockchain expert Dr. Sarah Hayes warned, “It’s a meme coin. Its volatility is part of the package.” As Trump prepares for his return to the White House, all eyes are on how $TRUMP will fare in the volatile crypto market.