Yeah, we all like to quote the saying, “Black don’t crack” and all, but the truth is behind the filters...
As a Nigerian skincare enthusiast living in this present economy, I get extremely worried when my skin essentials start running...
False lashes or eyelashes have been a thing for quite a couple of years now. What initially began as an...
There’s a popular quote that goes: “To love beauty is to see light,” and I think it sums up what...
It is now a trend for celebrities, at home and abroad, to release their personal perfume brand. This is nothing...
I saw a discourse on Twitter sometime last week about ladies only choosing a particular type of colour for their...
The ‘Asoka makeup trend’ has kept beauty enthusiasts on their toes and I love how wholesome it is. I haven’t...
The Nigerian Twitter (or should I say X) space is chaotic right now. There are several trending topics on there...
I got to learn that icing one’s skin was a thing while I was on Snapchat some months ago, while...
Since December 2023, beauty aficionados and newbies alike have been predicting the beauty trends that might takeover the industry in...
The Islamic holy month of Ramadan is a time when Muslim faithful around the world fast from sunrise to sunset,...
The ‘Clean Girl Aesthetic’ Trend walked so that ‘The Mob Wife Aesthetic’ can run. If you’re an avid TikTok user,...
Everybody wants to look their best at all times and standout in a good way. What better way to do...
Crazy things are happening in Nigeria right now and absolutely no one needs to tell you to buckle up, and...
There is something about getting your hands and feet done at the salon that is therapeutic. I know one of...

We launched Federal Character in February 2021 based on the belief that the world is in need of smarter and more efficient reporting of events shaping our rapidly changing world. We pledged to put our audience first, always.