Big Brother Naija has officially returned with its tenth season, tagged “10/10,” and fans across the continent are already buzzing as the first set of housemates made their entrance on Saturday, July 26, 2025.
The premiere opened with an all-female lineup — 15 housemates with bold personalities and diverse backgrounds, each stepping into the house with one goal: to outshine the rest and walk away with the show’s biggest prize yet — a massive N150 million worth of rewards.
Beloved host Ebuka Obi-Uchendu resumed his usual role, welcoming viewers and guiding them into what promises to be another unforgettable edition of the reality show.
Meet the 15 female contestants introduced during the launch night:
• Zite, a 24-year-old student
• Ayomide, 23, from Ondo State
• Sultana, representing Adamawa State
• Doris Okorie
• Big Soso, from Kaduna State
• Tracy, aged 27
• Ivatar, a single mum raised in South Africa, with Igbo and Yoruba roots
• Sabrina
• DJ Jasmine, from Abuja
• Thelma, a proud mother of one who calls herself a “boss lady”
• Imisi, from Oyo State
• Ibifubara, a therapist and creative mind from Rivers State
• Isabella, also from Rivers, a single mother of a 14-year-old who labels herself an “unapologetic seductress”
• Joanna, a 21-year-old from Benue State
• Dede, 23 years old
The rest of the housemates — the male contestants — will be unveiled during the second launch night scheduled for Sunday, July 27. With half the house already filled, fans are keen to see how the new additions will shake things up and change the energy inside the house.
Big Brother Naija Season 10 is streaming live on Showmax, offering 24/7 coverage, highlight reels, and weekly evictions for fans across Africa.